Maybelline IT Girls at Coachella

It’s Coachella season yet again! As weekend 2 of the annual arts and music festival approaches this coming weekend in California, the week that was has shown how girls brought their A-game in their fashion and makeup looks. From rocking mirrored metallic tops and fringes, to wearing grungy makeup finished in a dewy look, you will just easily know that this is more than a music festival but also every girl’s runway to strut her own unique style and personal branding.


With Coachella well underway, get hyped as young girls (and guys!) flaunt eye-catching beauty looks for the festival flocked by stylish attendees. Among the dozens of young girls who attended are the #MaybellineITGirls, an ensemble of the hot and up-and-coming global beauty influencers chosen by Maybelline New York for an activation that gets them to experience what MNY brand love is all about.

Check out this sneak peek of the #MaybellineITGirls in Palm Springs:

Representing the Philippines in the roster of global Maybelline IT Girls attending the festival is our very own Janina Vela. From being hosted at the Maybelline House down to meeting the cast of Riverdale (in the flesh!), see how this 18-year old IT girl has made her own statement at Coachella through these makeup looks any girl can easily cop – thanks to Maybelline New York.

Natural Look

Janina's Natural Makeup Look

Every girl wants to have that natural look to keep looking fresh all-day long! Aiming for a subtle makeup look shouldn’t be too hard. For the eyes, shape and fill your brows using the Fashion Brow Duo Shaper (P199) for natural-looking brows and apply a bit of Lash Sensational Mascara (P429) for instant fanned out lashes. For the face, start off with applying Baby Skin Pore Eraser (P299) for refined pores and instant smooth skin. Hide blemishes with Fit Me Concealer (P299) and top it off with Super BB Fresh Matte Cushion (P749) for a fresh matte perfection look and poreless finish. Use Master Strobing Stick (P249) to give your skin a radiant glow and lastly, V-Face Blush Contour (P399) to add a rosy touch to your natural makeup look. End your look with Powder Mattes in Touch of Nude (P299) for an ultra-matte and ultra-lightweight finish.

Edgy Look

Janina's Edgy Makeup Look

If you want to take things up a notch with a definite statement-making look, try going edgy by playing with bold shades. Start off with the eyes by applying some eye shadow using The Nudes palette (P675) then put on Hyperink Liquid Liner (P199) that gives intense black pigment for a bolder look. For the lashes, use Hypercurl Mascara (P199) to achieve volumized lashes, instantly giving your eyes a pop. For the brows, use Brow Pomade (P399) to easily sculpt and tame your brows for a clean look. For the face, apply Dream Velvet Matte Foundation (P499) for a velvet smooth finish. Do a bit of contour with V-Face Blush Contour (P399) and highlight using Master Strobing Stick (P399) for instant dimension. Set the look with Dream Satin Powder Foundation (P399) for a satin-smooth finish. Finish your edgy look with a pop of color using Loaded Bolds in Fearless Purple (P299).

Spring Look

Janina's Spring Makeup Look

Embrace and exude the feeling of spring with this makeup look! For the brows, use Fashion Brow Duo Shaper (P199) to shape and fill for natural-looking brows. Apply a bit of eye shadow using The Blushed Nudes palette (P675), put on Hyperink Liquid Liner (P199) and use Lash Sensational Mascara (P429) for a classic eye makeup look. For the face, apply Baby Skin Pore Eraser (P299) to quickly refine pores and use Dream Satin Liquid Foundation (P499) for high coverage and satin-smooth airbrushed finish. Put on V-Face Blush Contour (P399) for a little rosy touch and use Dream Satin Powder Foundation (P399) to set the makeup. To finish off your look, swipe Powder Mattes in Barely There (P299).

Now, it isn’t too hard to cop the trendiest festival-ready makeup looks this summer when you’ve got the right stash of makeup. These products are exclusively imported and distributed by Maybelline and are available in Maybelline counters nationwide and on For more information about Maybelline, please visit

Kathy Kenny


Digital marketer. Events host. Content writer. Pursuer of dreams. Music, movie, and book lover. Collector of snowglobes, ref magnets, pens, mugs, Care Bears, notebooks, and makeup. Wanderlust. Sapiosexual. Yawyan Advocate.