Believe in the Power of Love with #KwentongJollibee2018 Valentine series

Definitely engraved the word virality to their roots, Jollibee once again captured the heart of the netizens with their #KwentongJollibee2018 Valentine Series that aims to impart valuable love lessons through beautifully told stories anchored on powerful truths on love.

Jollibee Global Brand Chief Marketing Officer and PH Marketing Head Francis Flores sharing the digital mileage that the #KwentongJollibee2018 Valentine Series garnered.
Jollibee Global Brand Chief Marketing Officer and PH Marketing Head Francis Flores sharing the digital mileage that the #KwentongJollibee2018 Valentine Series garnered.

The three episodes of the #KwentongJollibee2018 Valentine Series sure made a mark of their own because their share of impressions and engagements were captured by a global spectrum. With 4.5M views for “Homecoming,” 9.2M views for “Signs,” and 4.2M for “Status”, we’ll be sure to expect these numbers to blow up even more on the coming days.

Believe in the power of love
KwentongJollibee2018 Valentines Series - Homecoming - Crush
The cast of “Homecoming”, one of the three episodes of #KwentongJollibee2018 Valentines Series

Remember last year’s “Crush” episode where the trend of putting cheesy sticky notes on the Yumburger started? Jollibee decided to produce an interquel of the viral story. Thus, “Homecoming” is born.

This tells the story of Gilbert and Ruth, and proves how never giving up can lead to a lifetime of bliss and love. It follows the couple on the night of their college reunion as they reminisce about how love blossomed between them through sweet gestures and kilig love notes on their favorite Jollibee Cheesy Yumburger.

Kwentong Jollibee 2018 Valentine Series - Signs
The leads of the episode “Signs” watching the short story unfold on the big screen

Reminisce how great it is to experience young love with “Signs”! This story explores the life of Star, a hopeless romantic who believes that signs will help her find her true love. Directed by blockbuster movie director Ted Boborol, the story takes viewers to a romantic journey as the universe seemed to align and point to Star’s classmate, Mark. It then unravels to a pleasantly romantic twist that you have to see for yourself!

Kwentong Jollibee 2018 Valentines series - Status - Vow
The lead of #KwentongJollibee2018 Valentines series, “Status”, all smiles for the camera

Coming from the renowned episode last year “Vow”, Director Ianco dela Cruz returns with an inspiring tale that shows how love is always present with people who truly care for you. “Status” follows Kat and her journey to a realization that the true love she was looking for has been with her family all along.

Ride on the bandwagon this Valentines season and watch and share the three #KwentongJollibee episodes on Jollibee’s YouTube channel or on Jollibee’s Facebook page!

Patty Villegas

On days when this girl is not working, she finds herself either sleeping, eating, travelling or blogging.