The fighting may be over in Marawi but the rebuilding of lives is just starting. For every civilian, soldier, and fighter that died, a family has been torn apart and children are suffering the consequences. For a lot of them, hope is lost.
This is something that needs to be addressed and thankfully, Jollibee heeded the call. The country’s number one fast-food chain partnered with the Jollibee Group Foundation (JGF) to spread hope and joy last December through the “Magbahagi para sa mga Bata sa Marawi“, a Jollibee Maaga ang Pasko special gift-giving program.
Jollibee and JGF volunteers also gave away Jollibee Yumburgers, Red Ribbon treats, toiletries and hygiene kits to more than 500 students from 15 schools who gathered at the Amai Pakpak Central Elementary School.
Marawi children welcome and thank Jollibee for #SharingJoy in their school. For a lot of these kids, the nightmare of Marawi is still fresh in their mind so Jollibee’s presence is a welcome respite to help them temporarily forget about what they have gone through the past year.
The students and their teachers, school and local Department of Education officials welcomed Jollibee as he delighted everyone with a jolly dance number. The beneficiaries, in turn, showed their appreciation to everyone’s best friend by doing various song and dance numbers.
The gift-giving activity was made possible with the help of the Alrose Group of Companies, Philippine Business for Social Progress, the local government of Marawi, and other volunteers. Other donation partners were Robinsons Department Store, Adarna House, Goodwill Bookstore, Katha Publishing, Rex Bookstore and Vibal Publishing House, Inc.
The program supports Jollibee’s belief in #SharingJoy especially among children, as it fosters love, care and compassion for others.